Lenovo Class yesterday announced a major people adjustment, the introduction of the original Intel person vice president Shi Hao De, former Milliseconds Asia Research vice president Rui Yong, ex- Kodak global president Laura Quatela executives; All at once, Lenovo Group also announced which Senior Vice President Joe Chen succeeded Chen Xudong in charge of mobile business with China.
Lenovo Group Chairman and Top dog Yang said in an interview along with Tencent Technology and other media, Lenovo launched three new executives, is the company is now only perform hardware equipment from the enterprise, and gradually transformed into customer-oriented, to ensure that equipment with artificial learning ability And cloud services organizations. Mobile phone business coaching switch is to strengthen the ability around marketing.Of course we anticipating lenovo can sell much more large quantity sooner, so that we can offer more lenovo repair parts for our restoration customer.
About Lenovo Mobile China small business coaching change, Yang said the particular Lenovo smart phone business done better than China, Chen Xudong has successfully stabilized the actual Chinese mobile phone business to determine the celeb product strategy, but the next stage of the need to strengthen a marketing ability.
"Qiao Jian is the initially to do the person in charge of Marketing, but also responsible for human resources, have learned to motivate people to mobilize the keenness of the people, so that the formation connected with cohesion team.This Lenovo smartphone in China's success, will be important "Said Joe Yang, managing director of the China cell phone business, and will leverage the girl's international operations integration plus marketing experience to control global synergies and focus on resources in the Chinese market to win your battle for mobile phones, explained Yang.
Moto will become the only brand of Lenovo mobile phone Moto Z sales break thousands of
At present, the global smart phone competitors is fierce, thousands of machine current market in 2015 has become a sea of ??blood, many mobile phone manufacturers can only lose money earn scream. In 2016, the vast majority of manufacturers have begun to force in the high-end, because in this region, there is still much place for profitability.
Yang confirmed external Lenovo Mobile (mainly smart phone small business) made in the high-end, Lenovo Mobile could be the next business restructuring, plus Moto will become the only mobile phone Lenovo brand.
Yang did not disclose the reorganization of extra details, nor does it signify the future Lenovo brand and ZUK brand will be cut off. However, another Lenovo Team executives told Tencent Technology, the long term mainstream price segment (expense of 2,000 yuan or so) of the mobile phone brand and product line will certainly still exist, but in front having Moto brand name. Such as mobile phone full name may be called Moto ZUK Z2, similar to the Samsung Galaxy S7.
As of September 30, 2016 six months, Lenovo international smartphone sales fell 28% year on year, but at the same time there is a good news, Lenovo global smart phone sales include gradually increased in the minute quarter of this year compared to the first quarter sales increase of 3 %, The third quarter profits growth of 25% over the second 1 / 4.
The third quarter of this twelve months, Lenovo's global smart phone market share dropped 1.4 percentage suggests 3.9%, but quarter increased by 0.6 percentage factors quarter. Lenovo believes its method in the mobile business is start to take off, and the company can even streamline its product combine by driving its regular selling price and focusing on middle- plus high-end segments to achieve steady progress.
Lenovo's global smart phone in China along with overseas performance is almost two days, compared to tepid in the Chinese market, Lenovo Mobile's abroad performance is relatively strong. Another quarter and third 1 / 4 of this year, Lenovo's global smart dataphone business were quarterly 1 fourth 2% and 27% growth.
According to IDC information, the second quarter of this 12 months, Lenovo has become India's third-largest mobile phone manufacturers. Particularly, the top five Indian smartphone market segments were Samsung (25.1%), Micromax (12.9%), Lenovo (7.8%), Intex (7.1%) and Reliance Jo (6.8%).
Lenovo in China in the first half this year launched two traditional price segment of the solution, respectively, Lenovo ZUK Z2 and Lenovo ZUK Z2 Pro. However, Lenovo didn't mention in the earnings record ZUK, the focus of the three versions mentioned all Moto series, correspondingly Moto Z, Moto Mods and Moto G.Yang released the Lenovo Modular Mobile Moto Z's newest sales data: the selling of two or three months, the world shipments exceeded 100 million units. The amount of activation in the global point of view, the current each week activation of Moto Z improved to 60,000 models.
No comments:
Post a Comment